Aerochoco
Packaging Design and Branding
Aerochoco is a chocolate line designed to elevate the travel experience for passengers everywhere. Each flavor crafted to cater to the needs of different types of travelers, Aerochoco has something for everyone: the first flavor, designed to help passengers relax, the second flavor, perfect for those who need to catch some zzz’s, and the third flavor is for those in need of a boost of energy. The packaging for Aerochoco is inspired by the world of Wes Anderson, with a playful yet sophisticated feel. The use of three core colors throughout the line ties everything together, and each product showcases a charming illustration that represent the different flavors. Passengers will have the chance to try out one of the three flavors for a limited time, with a complimentary full-size chocolate bar at the start of their flight.
CHOCOLATE TRUFFLES
CHOCOLATE INFUSED TEA LEAVES
Close-ups of side panel tea tin information
IN-FLIGHT AMENITY KIT
To complete the in-flight experience, passengers will be given an Aerochoco amenity kit with all the flight essentials as well as three small chocolate samples from the limited edition chocolate line.
DEVELOPMENT